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We inject the SOCIAL life into your marketing strategy!

With the explosive growth and popularity of social networks, interacting over the various social media mediums has become an almost daily ritual for many Australians. Communicating with peers, reviewing products and enjoying personal entertainment are just a fraction of the BUZZ that is social networking. This is why it is imperative to have a social media marketing strategy for your business today.

The emergence of social media has created a tremendous opportunity for businesses to connect directly with their target demographic, more so than any other marketing medium in the world!

Facebook, Twitter, YouTube, Blogs and Forums…these are all classic examples of social media marketing channels;

“The biggest challenge for business is working out how to leverage these social media outlets, effectively connecting with customers and creating your own brand’s buzz”

Social Media Marketing requires a fresh, innovative approach compared to other traditional marketing techniques. The Defectors offer a wealth of Social Media Marketing experience, which enables us to create original and engaging social media campaigns for your business or brand.

Social Media Marketing is more than simply setting up a Facebook page or Twitter account. The “build it and they will come” approach will simply not work. You need a carefully devised strategy to attract audiences, rally them into action, encourage them to spread the word and keep them coming back.

Social Media Marketing is about creating an engaging presence for your brand across as many social media platforms as possible. We know how each of these social networks work and can create a strategy that integrates all the relevant social media channels for your brand. We can effectively connect you with your customers… like never before.

Click Here to View Our Social Media Projects

The Defectors Social Media Marketing Services:

  • Social Media Marketing Strategy We devise strategies on how best to connect with target audiences and maintain a continuous dialogue with them. We investigate which social media marketing techniques will work best for your business or brand.
  • Customised Facebook Pages We design and develop Facebook pages for companies and brands to effectively engage audiences and convert visitors into fans. From Facebook applications to content managed pages to static pages – we do it all! We can also help devise a strategy that integrates all your other marketing activities with your Facebook page to help increase ROI and improve consumer engagement.
  • Facebook Fan Engagement We create and implement strategies to engage your fans in an ongoing conversation. We devise social media marketing strategies to help brands connect with consumers and tap into the viral nature of Facebook and other social networks.
  • Online Social Communities We develop online communities for your brand which enables you to easily engage your customers, creating authentic, long term relationships. Communities can include forums, blogs and other user interactive platforms.
  • Social Networking Presences We can create and custom design interactive campaigns on existing social networks. We devise a plan of action, tapping into some of the biggest social networks in the world. We rally the fans on Facebook, build targeted followings on Twitter and formulate new ways to continuously connect with people across all social networks.
  • Social Media Management We manage, monitor and moderate your presence on the various social platforms, allowing you to harness the power of social media without losing control of your brand.
  • Social Media Content We develop a content strategy for every social media project. We source and create unique content that engages audiences, bring in the masses and keep them coming back.
  • Community Engagement We design and execute engaging social campaigns with consumers on social media networks, which aim to both connect and then encourage them to spread the word.
  • Social Media Monitoring Find out what the people are saying about your brand, products and services online. We advise how you can use this intelligence to respond to negative feedback and reward positive feedback. We also monitor and manage your social presence to ensure your social marketing exposure remains optimal at all times.

If your business or brand is ready to harness the potential of an engaging social media marketing presence – get in contact with us today and defect from old world marketing regimes.

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  • Testimonials

    • The Defectors are way more than just web developers – they understood my online business objectives and helped me develop my entire business model. The ecommerce technology used for my website is second to none and I have always felt supported by their client service. Thank you Defectors! – L. Jayaraj

      Sinus Hotline
    • The Defectors are an absolute pleasure to work with. They are friendly, accommodating and patient. When you combine those highly valued intangible elements with their impeccable technical know-how, expertise and creativity, you get a truly formidable force.

      Vanessa Gray
We Build Brands.

The Defectors are a boutique marketing agency specialising in Marketing Strategy, Social Media Marketing Campaigns & Social Media Management, Brand Development, Intelligent Web Design & Development, Search Engine Optimisation & Search Engine Marketing. We know how to build brands online that truly engage your customers.

Contact Us
  • Phone: +61 2 9993 0450
  • Fax: +61 2 9993 0454
  • Email: contact@thedefectors.com.au
  • HQ: 3 / 145 William St Darlinghurst 2010
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