Social Media Marketing

We inject the social life into your marketing communications so your brand is always the life of the online party.

With the explosive growth and popularity of social networks, interacting over the various social media mediums has become an almost daily ritual for many Australians. Communicating with peers, reviewing products and enjoying personal entertainment are just a fraction of the buzz that is social networking. This is why it is imperative to have a social media marketing strategy for your business today.

The emergence of social media has created a tremendous opportunity for businesses to connect directly with their target demographic, more so than any other marketing medium available today.

Facebook, Twitter, YouTube, Pinterest, Instagram, Blogs and Forums…these are the most notable examples of social media channels. The biggest challenge for any business is working out how to leverage these channels effectively in order to create some buzz around your brand.

Social Media Marketing requires a fresh, innovative approach compared to other traditional marketing techniques. The Defectors offer a wealth of Social Media Marketing experience, which enables us to create original and engaging social media campaigns for your business or brand.

Social Media Marketing is more than simply setting up a Facebook page or Twitter account. The “build it and they will come” approach will simply not work. You need a carefully devised strategy to attract audiences, rally them into action, encourage them to spread the word and keep them coming back.

Social Media Marketing is about creating an engaging presence for your brand across as many social media platforms as possible. We know how each of these social networks work and can create a strategy that integrates all the relevant social media channels for your brand. We can effectively connect you with your customers…now like never before.

Social Media Marketing Services

Social Media Marketing Strategy
We devise strategies on how best to connect with target audiences and maintain a continuous dialogue with them. We investigate which social media marketing techniques will work best for your business or brand. READ MORE
Customised Facebook Pages
We can customise your Business Facebook page to better engage your fans and convert visitors into fans to build your Facebook audience and increase brand awareness within this powerful social media channel. READ MORE
Facebook Advertising
Facebook advertising is your secret weapon when it comes to making your brand stand out on Facebook and attracting the right kind of fans. Find out more about our advanced Facebook advertising strategies. READ MORE
Facebook Fan Engagement
We create and implement strategies to engage your fans in an ongoing conversation. We devise social media marketing strategies to help brands connect with consumers and tap into the viral nature of Facebook and other social networks.
Social Media Management
We can monitor and moderate your social media presence on an hourly, daily or weekly basis so you can focus on running your business. We have the experience you need to handle any comment and entertain your fans.
Social Media Content
We develop a content strategy for every social media project. We source and create unique content that engages audiences, bring in the masses and keep them coming back.
Community Engagement
We design and execute engaging social campaigns with consumers on social media networks, which aim to both connect and then encourage them to spread the word.