A little intro…
We love what we do, which is why you will love us.
People work with us because of who we are and how we do things. We listen, we learn and we develop your ideas to meet the demands of today’s discerning and connected customer.
The Defectors are an army of online marketers, social media managers, designers and developers, all living and working with passion. We have worked together for years building systems and processes to weave our creative minds through. We love structure, as it frees up our time to be creative and helps us deliver our web development projects, social media and online marketing campaigns, on time and on budget.View Our Work
We are The Defectors and these are the tools of our trade that can build you a high performing marketing engine to help your brand take flight.
SOCIAL MEDIA MARKETING
We inject the social life into your marketing communications; so your brand is always the life of the online party.
WEBSITES & ECOMMERCE
We create beautiful online experiences, not just websites. We are known for being innovative, intelligent, and fearless.
DESIGN & BRANDING
We create brands that people can believe in. Our logo designs are simple, refined, and most important of all memorable.
Create leads and increase sales with our Search Marketing and Affiliate Marketing services.
Web Design & Development
We build online brand experiences that create customers, engage users and work on all platforms.
When Homer Simpson designed his dream car he thought about all the things he had ever seen and loved on cars, and added them ALL to the “Homer”. He assumed everyone else would love his ideas, but alas it was not a success. So what went wrong? Apart from the fact that it just looked awful, he didn’t consider what the customer needed and neglected the importance of simplicity.
If you look at the “Homer”, you won’t miss the huge rear wing, hood ornaments and bubble roof, and while he thought all these features were appealing he did not take a strategic approach by considering things like who wants all these features, how they will all look on the car once built and whether or not they were all necessary.
Great design only exists when you don’t notice it. This cannot be more true when it comes to web design. Ever visited a website that looked amazing but was frustrating to use? To create a website with the right balance of form and function there are two very important rules to follow. The first rule is to consider your users needs and the second is to keep it simple. We help you discover what your users actually require and then work out where this information should be placed on your website.
“The Homer” car scenario can easily happen to you if you do not consider your user’s experience and plan ahead. The Defectors can build you a website that delivers a beautiful experience and engages your audience so they get the message with ease and without too many cup holders on the side.
Here you will find a wealth of online marketing knowledge in addition to some ramblings and novel content to make you smile.
In terms of effort required versus conversion of viewers, social video appears to be a perfect example of “you get
We are pleased to announce that we have expanded the vast services we offer to include highly successful lead generation
Here is where we need to do some name dropping to give you some social proof that we work with big brands, established SMEs and some innovative start ups.